SEO and AI Optimisation Experts


We have over 20 years of combined organic search optimisation and proven success stories. The world of search is changing. Get in touch to see how we can improve your visibility.

Talk to us

SEO Strategy

Traditional organic search still remains the backbone of the internet.

We work with clients to ensure that their SEO strategies are fully aligned with best practices and requirements to maximise organic visibility. The world of SEO is changing faster than ever before and our expertise allows us to stay ahead of the curve.

AI / LLM Optimisation

Search is changing – we can ensure you’re as ready as possible

AI and LLMs are capable of generating search results. Examples of this are the upcoming Google AI Mode which uses Gemini to generate search results. We are able to analyse your existing presence in LLMs / AI and have methods of how to improve visibility within LLMs.

Holistic Organic Visibility

A combined approach to both traditional search and the new world of LLM and AI generated search.

Ensuring that you have a unified approach to organic visibility is incredibly important in the new age of search. With our huge amount of experience, we can work with you in order to create a holistic approach to capture both traditional search visibility increases and AI generative search.

SEO Services to improve your organic visibility

Explore the range of services we offer to elevate your business.

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Technical SEO

Ensure your website’s foundation is built to scale.
We perform in-depth technical audits to fix crawl issues, optimize site speed, implement structured data, and align your site architecture with modern SEO best practices — ensuring both users and search engines can navigate with ease.

02

In-Depth Keyword Research

Find what your customers are actually searching for.
Using advanced tools and AI-assisted SERP analysis, we uncover high-intent keywords, entity gaps, and opportunities your competitors miss — fueling your content strategy with data that drives growth.

03

SEO Content Strategy

Create content that ranks, converts, and stands the test of time.
We design content plans grounded in topical authority, search intent, and competitive gap analysis — optimized not just for algorithms, but for humans and future AI-powered search interfaces.

04

LLM Visibility Reporting

Understand how your brand appears in AI-generated answers.
Our proprietary reporting framework shows how your site and competitors surface in tools like Gemini, Perplexity, and ChatGPT — helping you track, measure, and improve AI-driven visibility.

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LLM Content Optimisation

Optimise your content for retrieval by language models.
We align your on-page content, schema, and internal linking to improve the likelihood of your site being referenced or cited in generative AI outputs — bridging traditional SEO and AI relevance.

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Holistic Organic Strategy

Unify your SEO and AI strategies for maximum visibility.
Our approach blends classic SEO fundamentals with forward-thinking AI optimisation — ensuring you’re discoverable across traditional search engines and the emerging world of AI-generated discovery.

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Why Us

How we do it

SEO Expertise

Technical SEO

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SEO Expertise

In depth keyword research and content strategy

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LLM / Generative Search Optimisation

Boost your brand’s presence in AI-driven search results

We help businesses optimize their content, structure, and authority to appear more prominently in large language model outputs — from ChatGPT and Gemini to Perplexity and Claude. Our approach blends SEO best practices with LLM-specific strategies to increase your chances of being surfaced, cited, or recommended by generative search engines.

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About Us

Who we are

Meet James Deverick — A Global SEO & AI Optimisation Specialist

We believe in ethical and scaleable SEO success for our clients

With over 15 years of experience driving SEO success for some of the world’s most recognised brands, James Deverick brings unmatched expertise across search, content, and generative AI. From shaping agency service offerings to leading technical SEO and LLM optimisation strategies, James has worked with clients across Asia, the US, and Europe — delivering measurable impact across industries and continents.

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Our clients